You’ve been featured in the media, now what?

How to leverage each PR opportunity (and get even more media mentions!)

Securing media coverage is great but the magic happens when you leverage each and every mention of your name in the press. 

I love this stage of a PR campaign. And sadly, so many people forget this bit.

I’m sharing how to shout about every media mention you get to help more people see it. And, why on earth I have this photo of myself…

I definitely recommend saving this post or making a note to come back to it next time you are featured somewhere.

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But before we dive in, I want to let you know that I am currently hosting discounted 1:1 PR strategy calls with all the proceeds going to charity.

It’s £99, donating via my JustGiving page, and we’ll have a 45-minute call together to dive into PR specifically for your business.

Whether you’re new and unknown or an expert in your field, I can tailor each session to you.

I’ve done masses of these calls over the past five years and they are honestly fantastic - EVERYONE putting the advice into action lands media coverage right away.

Just click the button below to donate to my JustGiving page and I’ll be in touch to organise your call…

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Now back to your PR tips…

Leveraging.

Maybe you were on TV but not everyone will have seen it live. Maybe you were in a magazine but not everyone will have bought that issue.

There are various ways to then get in front of people that never saw the original piece.

I get asked about this a lot, so I thoroughly recommend saving this post and using it as a workflow the next time you’re featured somewhere.

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Here’s what you could do EVERY time you’re mentioned in the media to make the most of the opportunity