Get quoted in website articles and blogs

Tips to getting your expert comment, quote or opinion featured in the media.

For newbies to PR or those short on time, sharing a quote to go into someone else’s work is a simple yet effective way to start.

I’ll give an example of when I was involved in a PR Moment magazine article sharing my views on working within the PR industry.

The question they needed answering was simple – “Can you get rich working in PR?”

Rather than spending time researching or writing an entire piece, I contributed my thoughts in just 150 words.

The magazine then collated responses and wrote the article. Then promote it to their audience when it goes live.

My part was really rather simple but massively effective to get my name and business included in a top industry magazine.

Here’s the full article and how sharing your expert comment or opinion can look in a finished piece: www.prmoment.com/pr-insight/how-to-get-rich-in-pr

---

Another comment I once shared was around how to be confident on new client calls.

A topic lots of small businesses and sole traders can find challenging - but after years of self-employment, it’s a skill I have acquired (and enjoy).

It’s hard to take control of the conversation and not have a big company to fall back on when there are tricky questions. I used to dread the telephone but fortunately learnt some tactics to now make it an enjoyable experience and was thrilled to share these with the magazine’s audience.

The Editor of the Underpinned magazine emailed me some questions to answer which took me around 10 minutes to write my answers and send back. They then pull out the best quotes that fit their piece and mentioned me each time I was quoted.

---

So, how do you do get your quote featured in someone else’s article?